Program

1 programme, 4 paths

• The foundation year (1st year)
  - To acquire foundation knowledge and methods of reasoning and organisation
  - To get to know the economic environment of the firm better

• The advanced cycle (2nd and 3rd years)
  - To master sales and management techniques
  - To broaden your knowledge of the economic environment in an international context
  - To design action plans based on a strategic vision
  - To strengthen sales and management skills thanks to the options: 20% of teaching in the advanced cycle is devoted to studying one of the following themes in more depth:
  
• International Management
  Strengthening of International Marketing modules (Geopolitics, Fair Trade and International Strategies) as well as managerial practices in relation to international business.
  Students who choose this path spend their 1st year of the advanced cycle in a partner university abroad.
  
• e-Management
  Strengthening of modules related to the most up-to-date business development tools (e-Business, Cooperative Portals, Enterprise Application Integration (EAI), Direct Marketing and Customer Relationship Management (CRM)) and optimisation of the new management practices made possible by Internet technologies.
  Students who choose this path carry out a 3-5 month work placement in a company abroad at the end of the 1st year of the advanced cycle.
  
• Real Estate Management
  Application of managerial techniques to 4 main functions: rental / sale of real estate goods, rental management and management of co-owned buildings, production and construction of buildings and taxation and asset management.
  Students who choose this path carry out a 3 month Study Tour in Barcelona at the end of the 1st year of the advanced cycle.
  
• Management in the Food Industry
  Strengthening of Marketing, Economics and Finance modules to understand and master the challenges (political, economic and ecological) faced in this business sector.
  Students who choose this path carry out a 3-5 month work placement in a company abroad at the end of the 1st year of the advanced cycle.